As an expert for export and international business relations Mr. Masel was conducting the acquisition of Nizhpharm for Stada in Russia. He also was responsible for building up business relations in Eastern Europe and the CIS States, for Berlin Chemie and Gehe, as well as export business for Nycomed (the former Altana Company) especially in Rumania, Hungary, Poland and Bulgaria. “In Russia and Eastern Europe it is important to establish personal relationships and mutual trust” explains Andreas Masel. This can not be done with one or two visits in the region; it needs continuous and not only commercially motivated communication states Mr. Masel.
Mr. Masel shares this opinion with Reiner Christensen the managing director of Chameleon Pharma Consulting. “Guarantee for success at market entry is the choice of a good, dynamic and regional cooperation partner” explains Reiner Christensen. Finding a suitable partner is only possible with a comprehensive regional network. Therefore the network which Andreas Masel brings in is very valuable for Chameleon Pharma Consulting.
Reiner Christensen knows what he is talking about. Before he started-up the Chameleon Pharma Consulting he was responsible for the business in the CIS region and Eastern Europe in international Pharma- and OTC-companies like Richard Bittner, Omega Pharma, Merck, Hoechst and Ferrosan. He is specialized in building up new business for Pharma Rx., OTC and Cosmetic products.